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YouTube Strategist | 150M+ Impressions & 20M+ Views |

user-clock Actif depuis peu
Channel Management
Content Strategy

Most YouTube managers look at views; I look at the data that generates revenue. I help creators and businesses turn underperforming channels into high-retention assets by doubling CTRs and engineering content that viewers actually finish. With over 150 million impressions and 20+ million views generated across multiple niches, I specialize in the "science of the click." My approach is built on Extreme Ownership of the data—I’ve personally taken channels from a 3% CTR to 6.4% and boosted Average View Duration from 3 to 5 minutes through aggressive retention-mapping. Whether managing faceless automation teams or consulting 1:1 with high-level creators, I bridge the gap between creative storytelling and analytical performance. I bring 6 years of specialized YouTube strategy backed by 18 years of professional client management, ensuring that every content pillar, hook, and thumbnail is aligned with the ultimate mission: making my clients the recognized authority in their market. If you are looking for a strategic partner to own your channel’s success and drive measurable sales growth, let’s build. Key Achievements NBA All Stars (Founder/Manager): Built and scaled a personal faceless channel to 10M+ views and 100M+ impressions. Orchestrated the entire production pipeline, including team management of editors and scriptwriters, while doubling CTR from 3% to 6.4% through rigorous A/B testing. The 850 Club (Growth Strategist): Partnered to manage and optimize content for high-intent audiences. Focused on restructuring video pacing and "The Hook" to align with retention data, contributing to the channel's authority in the credit and finance space. 1:1 Creator Consulting: Delivered actionable growth roadmaps for diverse creators, identifying bottlenecks in topic selection and packaging that resulted in 5M+ additional views across client portfolios. Data-Driven Retention: Successfully increased Average View Duration (AVD) by 66% (from 3 to 5 minutes) across managed channels by implementing heat-map analysis and content restructuring. Operational Excellence: Developed repeatable workflows for ideation and production, reducing turnaround time by 30% while maintaining "Beyond Excellence" brand standards for every upload.

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Project Manager with Sales Background with design and Editing experience.

user-clock Actif depuis peu
Content Strategy
Creative Direction
Graphic Design
Operations
Writing

I am a detail-oriented Project Manager specializing in the back-of-house operations for YouTube channels and digital content creators. With 18+ years of proven leadership, I handle the full behind-the-scenes workflow—from strategic planning, content calendaring, and production scheduling to asset organization, team coordination, post-production oversight, and timely publishing—ensuring consistent, high-quality output without on-camera involvement. I lead projects with precision: setting clear timelines, mitigating risks, aligning stakeholders (creators, editors, designers, and collaborators), managing budgets and resources, and driving accountability across cross-functional teams (up to 30+ members in past roles). My experience managing multimillion-dollar capital projects, multi-site operations, and workforce development programs has honed my ability to deliver scalable, repeatable processes that keep channels running smoothly and growing sustainably. I bring strong organizational and leadership skills to optimize channel performance metrics, maintain brand consistency, coordinate freelance contributors, and implement efficient systems for content pipelines, metadata, SEO basics, and analytics tracking—all from the operational backbone that lets creators focus on what they do best. Open to back-of-house roles such as YouTube channel operations manager, content project manager, production coordinator, or freelance channel strategist. Let's connect to discuss streamlining your channel's behind-the-scenes engine.