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YouTube Growth Strategist & Channel Manager with 4yrs experience

Assistant
Channel Management
Content Strategy
Production
Shorts / Reels / TikToks

Senior YouTube Growth Strategist & Multimedia Professional I am a seasoned media professional with over 17 years of experience in digital journalism and high-impact storytelling. My unique edge lies in bridging the gap between professional-grade production and modern YouTube growth mechanics. Having successfully founded and scaled my own production house, Lakshman Productions, I understand the grit and strategy required to build a brand from the ground up in a competitive global market. A major milestone in my journey was leading Insight Magazine to surpass 100,000 subscribers, earning the prestigious YouTube Silver Creator Award. This wasn't just about luck; it was the result of mastering audience analytics, viral storytelling, and meticulous SEO optimization. I don’t just "manage" channels—I engineer growth by analyzing what makes viewers click and, more importantly, what makes them stay. I am a power user of Adobe Premiere Pro and Filmora, ensuring that every piece of content meets professional standards. Beyond technical skills, I bring a trilingual advantage—fluent in English, Hindi, and Malayalam—allowing me to help international brands localize their content and tap into the massive South Asian audience. Where others see just a video, I see a data-driven opportunity to build a community and drive meaningful engagement.

Developer's avatar

English Copywriter with social media manager and creative assistant experience

Assistant
Translations
Writing

I am an English Honors graduate from Nanyang Technological University with a 4.28 CGPA, complemented by minors in Creative Writing and Drama/Performance. I bring a rare mix of academic rigor, creative flair, and professional versatility to every project. I currently work full-time as an English Copywriter at Reolink, creating SEO-driven, high-impact copy for global product launches, websites, ads, and B2B content. My role combines precision in technical writing with compelling brand storytelling, ensuring content performs across diverse markets. I also take on freelance copywriting and editing projects, partnering with clients to craft tailored messaging that resonate with their audiences. Previously, I worked as a Social Media Copywriter and Manager, producing engaging, platform-optimized content. I also worked as a Creative Assistant for TwoSet Violin, a popular YouTube channel, where I honed my storytelling and digital strategy skills for a YouTube audience of millions. My academic and creative pursuits include an international project, Locked Down, Opened Up, in collaboration with the theatre department of the University of South Carolina, deepening my cross-cultural insight through literature and performance. As a trained violinist, I have contributed to music albums and taught aspiring musicians. Currently pursuing a part-time Master of Divinity at TCA College, I remain curious, passionate, and committed to excellence, continuing to deliver content that informs, inspires, and connects – whether for brand campaigns, digital media, or creative and educational projects.