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Co-Founder @ Overluce - 12 Billion Views @ MrBeast, Red Bull, Apple, Neymar

Stratégie de contenu
Direction créative
Design graphique
Production
Conception de miniatures

Co-Founder @ Overluce - 12 Billion Views @ MrBeast, Red Bull, Apple, Dude Perfect, Sidemen, Disney, Harvard, Nike, Cadillac & Amazon I’m an 18 year old German YouTube thumbnail designer and packaging strategist, Co-Founder of Overluce a Europe based creative house operating worldwide. I lead strategy, creative direction and execution across YouTube and social, building high performing content systems for global brands and creators. We're working with some of the world’s biggest creators, celebrities, and global brands. I’ve worked on videos with celebrities and high profile public figures including MrBeast, Tom Brady, the Stokes Twins, Mark Rober, Dude Perfect, Nick DiGiovanni, Ben Azelart, Airrack, Unspeakable, Sidemen, and ZHC. My brand clients include Apple, Universal, Coca-Cola, Nike, Neymar Jr, Disney, General Motors, Cadillac, Chevrolet, Amazon Prime, Razer, RedBull and Nothing Phone. Trusted by these companies and creators to support their YouTube packaging, marketing, and strategy, I’ve built a strong reputation over the past 5 years in the YouTube space and creator economy. My work has been featured in the Webby Awards, Forbes, Business Insider, Yahoo News and ESPN. My work has contributed to multiple outlier videos, with individual projects reaching hundreds of millions of views. Across several major channels, I handled the packaging or strategy for the most viewed video on the channel. In total, my work has contributed to over 12 billion long form views, driven by high CTR thumbnails, strong packaging concepts, and trend aligned creative that performs within the YouTube algorithm. I specialize in YouTube thumbnails, title strategy, and performance packaging, with a deep, data driven understanding of what drives click through rate, retention, and algorithmic momentum. I understand what makes a viral video, YouTube trends, social hacking principles, and audience psychology.

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Designer

Gestion de chaîne
Design graphique
Spécialiste Shorts / Reels / TikToks
Conception de miniatures
Rédaction

A creative and detail-oriented designer with a strong interest in visual communication, modern aesthetics, and meaningful presentation. Passionate about transforming ideas into attractive designs that combine simplicity, clarity, and originality. Skilled in developing concepts that reflect creativity while maintaining balance, style, and purpose in every project. Focused on creating visuals that connect with people through thoughtful layouts, clean composition, and careful attention to color, typography, and presentation. Interested in exploring different design approaches, learning new techniques, and improving artistic ability through practice and observation. Every design is approached with patience, dedication, and a desire to communicate ideas effectively. Believes that design is not only about appearance but also about impact, message, and emotion. Enjoys working on concepts that require imagination, refinement, and problem-solving. Values creativity, consistency, and the ability to adapt designs according to purpose and audience. Continuously learning and experimenting with styles, patterns, and visual elements to develop stronger creative understanding. Dedicated to producing work that is fresh, appealing, and memorable while maintaining professional quality. Sees design as a way to express ideas, inspire attention, and create lasting impressions through thoughtful visual language.

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Editor specializing in podcast editing, short-form content, and music edits.

Design graphique
Motion design
Spécialiste Shorts / Reels / TikToks
Conception de miniatures
Montage vidéo

Hey everyone, I'm Eddy G. I've been in the industry for 10+ years, across a range of sectors. Short form, long form, short films, advertising. That variety is what shaped me. It forced me to figure out how to take whatever a client is imagining and actually make it feel that way on screen. I graduated in 2014, yet my real education started at my first job out of college at VH1, MTV, and the now-defunct LOGO, cutting promos for shows like Basketball Wives, Mob Wives, and RuPaul's Drag Race. That's where I learned to work fast and make things pop. After that I spent 6 years at Sports Illustrated, editing digital content, helping launch their OTT platform. I've built out templates that the whole editorial team ended up using. That last part was a new one for me, and it turned out to be one of the more useful things I've done. Making the people around me more efficient. Lately I've been going deep on analytics. Not just editing for platforms, but actually tracking what performs and letting that inform the creative. It's changed how I think about short-form. My most recent thing I'm proud of is Lift & Load, a podcast where I run the whole show. I shoot it, edit it, handle color and sound, all of it. Seeing it grow steadily, and having a few reels blow up along the way, has been genuinely exciting. What I can do that I think is harder to find: I can bring broadcast-level quality and still move at creator speed. I also speak Spanish, which comes in handy. If you need content that's quick, readable, and actually holds attention, that's the thing I care most about getting right.