English Copywriter with social media manager and creative assistant experience

I am an English Honors graduate from Nanyang Technological University with a 4.28 CGPA, complemented by minors in Creative Writing and Drama/Performance. I bring a rare mix of academic rigor, creative flair, and professional versatility to every project.

I currently work full-time as an English Copywriter at Reolink, creating SEO-driven, high-impact copy for global product launches, websites, ads, and B2B content. My role combines precision in technical writing with compelling brand storytelling, ensuring content performs across diverse markets. I also take on freelance copywriting and editing projects, partnering with clients to craft tailored messaging that resonate with their audiences.

Previously, I worked as a Social Media Copywriter and Manager, producing engaging, platform-optimized content. I also worked as a Creative Assistant for TwoSet Violin, a popular YouTube channel, where I honed my storytelling and digital strategy skills for a YouTube audience of millions.

My academic and creative pursuits include an international project, Locked Down, Opened Up, in collaboration with the theatre department of the University of South Carolina, deepening my cross-cultural insight through literature and performance. As a trained violinist, I have contributed to music albums and taught aspiring musicians.

Currently pursuing a part-time Master of Divinity at TCA College, I remain curious, passionate, and committed to excellence, continuing to deliver content that informs, inspires, and connects – whether for brand campaigns, digital media, or creative and educational projects.