YouTube Channel Strategist with hands-on experience growing & managing channels.

• Improved overall YouTube performance by doubling CTR from 3% to 6.4% through data-driven title and thumbnail optimization, increasing Average View Duration from 3 to 5 minutes by restructuring content based on retention data, and contributing to 10+ million views and 100+ million impressions through strong analytical and customer-behavior insight on my own personal faceless YouTube Channel.

• Partnered directly with YouTube creators and faceless channel owners to analyze channel performance and implement growth strategies, increasing click-through rate (CTR) through data-driven title and thumbnail optimization.

• Contributed to the growth of multiple YouTube channels totaling 20+ million views and 150+ million impressions, using competitor research, topic validation, and performance benchmarking to guide content decisions.

• Provided 1:1 YouTube consulting for creators by running discovery calls, identifying growth bottlenecks (CTR, retention, topic selection), and delivering clear, actionable plans that improved channel performance and creator confidence.

• Managed high-volume client communication over 18+ years as a primary point of contact, developing strong relationship-building, expectation-setting, and problem-solving skills directly transferable to creator and stakeholder management.

• Collaborated with outsourced editors, thumbnail designers, voiceover artists, and scriptwriters to ensure content aligned with performance goals, timelines, and brand standards across automated YouTube channels.

KEY ACHIEVEMENTS

• Improved overall YouTube performance by doubling CTR from 3% to 6.4% through data-driven title and thumbnail optimization, increasing Average View Duration from 3 to 5 minutes by restructuring content based on retention data, and contributing to 10+ million views and 100+ million impressions through strong analytical and customer-behavior insight on my own personal faceless YouTube Channel.

• Partnered directly with YouTube creators and faceless channel owners to analyze channel performance and implement growth strategies, increasing click-through rate (CTR) through data-driven title and thumbnail optimization.

• Contributed to the growth of multiple YouTube channels totaling 20+ million views and 150+ million impressions, using competitor research, topic validation, and performance benchmarking to guide content decisions.

• Provided 1:1 YouTube consulting for creators by running discovery calls, identifying growth bottlenecks (CTR, retention, topic selection), and delivering clear, actionable plans that improved channel performance and creator confidence.

• Managed high-volume client communication over 18+ years as a primary point of contact, developing strong relationship-building, expectation-setting, and problem-solving skills directly transferable to creator and stakeholder management.

• Collaborated with outsourced editors, thumbnail designers, voiceover artists, and scriptwriters to ensure content aligned with performance goals, timelines, and brand standards across automated YouTube channels.

PROFESSIONAL EXPERIENCE
YouTube Automation – Channel Manger
(Sep 2019 – Nov 2023)
Analytics, Strategy & Customer Insights
• Improved overall YouTube performance by doubling CTR from 3% to 6.4% and increasing AVD from 3 to 5 minutes through data-driven optimization, directly contributing to 10M+ views and 100M+ impressions and demonstrating a strong ability to interpret customer behavior and drive measurable results.
• Conducted ongoing competitor and audience research to understand viewer expectations, identify content gaps, and align video strategy with audience needs — similar to understanding customer pain points and delivering solutions that improve satisfaction.

• Managed a cross-functional freelance team (editor, scriptwriter, voiceover artist, thumbnail designer) by setting clear expectations, providing feedback, and ensuring final deliverables met quality standards, mirroring stakeholder coordination in customer success roles.
• Developed repeatable workflows and processes for ideation, scripting, editing, and publishing, improving consistency, reducing turnaround time, and ensuring predictable, scalable performance — similar to operationalizing customer onboarding or support processes.
• Used YouTube analytics to identify engagement problems, diagnose root causes, and implement strategic fixes that increased retention and viewer satisfaction — showcasing an ability to analyze customer data, solve issues proactively, and improve user experience over time.

YouTube Consulting

(Sep 2023 – To Date)
Client Success & Strategy Consultant

• Led in-depth strategy and discovery calls with YouTube creators to identify growth bottlenecks, channel goals, and content gaps, ensuring recommendations were fully aligned with each channel’s niche, audience, and objectives.
• Analyzed channel performance data including CTR, Average View Duration, audience retention graphs, traffic sources, and search insights to diagnose underperforming content and uncover scalable growth opportunities.
• Developed and delivered clear, actionable YouTube growth strategies covering topic selection, title and thumbnail optimization, hook structure, pacing, and content flow — enabling creators to confidently implement changes without confusion.
• When clients implemented these strategies, channels consistently saw increases in views, watch time, and subscriber growth, driven by improved click-through rate and stronger audience retention.
• Provided ongoing coaching, feedback, and performance reviews to refine strategy over time, ensuring recommendations translated into measurable improvements in channel performance, not just theory.
• Supported and advised creators across multiple niches, contributing to 5+ million views generated across client channels, while building long-term, trust-based relationships that led to repeat clients and referrals.